An enterprise’s success and growth is largely governed by the manner in which it collects, stores, retains, accesses and uses the vast amounts of data that is generated each day. With the introduction of Salesforce as a CRM platform, it has become easy to spawn innovation, customer success, and digital transformation in the truer sense. Salesforce’s in-built storage for its customers is typically categorized into Data Storage where they can hold the data and records, Files Storage where files can be stored, and the big data-based Big Objects. This Salesforce storage is the base of an enterprise’s business.
But as all good things have some limitations, so is the case with Salesforce storage as well. There are various complexities involved in the actual collection and storage of a large volume of data. These include:
- The predetermined Salesforce storage space usually starts to run out after 3-4 years of use, depending on the speed of data generation.
- If enterprises purchase the additional Salesforce storage to substitute the original storage, it adds to their expenditure as the additional storage is really expensive.
- As the internal storage starts to fill up, the CRM application becomes bulky and its efficiency is reduced which adversely affects the user experience.
- There are several compliance and governance concerns as well which are a direct result of inadequate storage space which leads to data being stored in an unstructured manner.
With so many complexities arising due to limited data storage in Salesforce, it becomes crucial to come up with solutions that can combat those limitations. There are several methods that can be adopted for this reason. Firstly, enterprises can delete the unwanted data and purge their internal storage of the unnecessary data. If that’s not an option, they can opt for purchasing the additional storage space from Salesforce or optimizing their Salesforce edition. Thirdly, a backup solution can be implemented which can revive the storage space to a small extent.
The last but the most effective solution in this scenario is formulating a comprehensive archiving strategy for the Salesforce system. With Salesforce data archiving, enterprises can lay down a path towards optimizing their storage space. In this process, the old and rarely used, but important data, is taken out from the Salesforce’s primary data storage and moved to an external storage space that can be of the organization’s choice. It is important to note that the archived data is essentially the original data that is simply moved to some other location. An effective archiving solution can be used to reduce the data storage costs, perform analytics on data, meet compliance and audit requirements, improve system performance, and boost the overall user experience.
Now there are certain aspects that need attention when an effective archiving strategy is being set up. To simplify the job of a Salesforce admin, we have created DataConnectiva. DataConnectiva, an easily available application on the Salesforce AppExchange, is an EXTERNAL data archiving solution that lets the Salesforce enterprise customers archive their historical data making use of its custom archiving policies. This data can then be stored in their preferred external storage system without losing out on the data integrity. Currently, DataConnectiva supports several Cloud & On-premise database service platform providers like Amazon, Google, Azure, Heroku including various databases such as Postgres, Redshift, MySQL, Oracle, MS SQL, and more. To know more about DataConnectiva, please get in touch with us.
And if by chance you are unsure of moving your data to an external system, then we also have a native data archiving solution called DataArchiva available. This popular data archiving tool can help you in moving all the historical data from the primary data storage space to the Big Data-based Big Objects storage. Through this, Salesforce admins can drastically reduce the storage costs by up to 85%, improve the CRM performance by two times, and boost user experience while ensuring data security and integrity. To know more about this solution, set up a demo here.